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Rewards Program

Once registered, you will receive an email from Heartland Gift cards to verify your account. To connect your Rewards card,  return to this page to sign in and complete registration.

Frequently Asked Questions

How do I enroll?
You can sign up for the LBV Rewards Program in person at the Tasting Room & Gift Shop.

How do I earn points?
With every dollar you spend at the winery you will earn 1 reward point. Points are earned on purchases of wine, merchandise and experiences (excluding tax and shipping) at the A-Frame, The Bistro, the Tasting Room & Gift Shop, and online.

Private event space rentals and catering purchases do not qualify for rewards points. 

How do I redeem my points?
When you reach 150 points on your card, $10 is added to your card that you can spend at any The Blufftop at Rocheport properties or online.  

Can I give a reward as a gift?
Yes! Once you have earned 150 points, funds placed on your card are as good as cash at The Blufftop at Rocheport properties. 

Do points expire?
No. Points can be redeemed at any time.

Where can I view my point balance?
You can view your point balance by logging in above.

If you have questions, please contact us at